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| #4802970 in Books | 2006-09-01 | Ingredients: Example Ingredients | Original language:English | PDF # 1 | 7.75 x.68 x5.00l, | File type: PDF | 400 pages||2 of 2 people found the following review helpful.| The Marketing Code Review|By Lisa Gallagher|Stephen Brown's amazing wit and ability to translate meaningful academic theory into a fast-paced, delightful novel has made The Marketing Code a must read for anyone serious about the power of marketing. It is easy to become enngrossed in the fictional story line, yet there is a need to stop after each chapter and reflect on the powe||
"Pitch perfect." —Harvard Business
Akin to The DaVinci Code, this gripping thriller morphs the dark intrigue of the Renaissance into today's double-dealing world of commerce to show that in the business world, sometimes you have to kill to make a killing. Revealing the secrets of 21st-century marketing becomes the ultimate quest in this thrilling story. Rejecting marketing's past principles, this book offers new direction and instructs marketers to see beyond the smokescree...
You can specify the type of files you want, for your device.The Marketing Code | Stephen Brown. A good, fresh read, highly recommended.
